Marketing

Dec
01
Guide to Search Engine Optimization (SEO)

Guide to Search Engine Optimization (SEO)

A website owner need not be bothered about ALL the factors and the exact algorithms Google uses to rank websites. But it's essential to know the key components of SEO, how they work and what makes it work: technical, content and authority.
16 min read
Nov
29
I Conversion Optimized My Friend’s Online Dating

I Conversion Optimized My Friend’s Online Dating

Instead of making this blog full of business-related jargon let me tell you one entertaining story about that one time when I conversion optimized my friend’s online dating.
3 min read
Nov
02
Product Marketing OKRs: Practical Examples and How to Use Them

Product Marketing OKRs: Practical Examples and How to Use Them

Have you set goals for your startup yet? If not, wait no longer.
7 min read
May
19
How to Optimize Core Web Vitals for Search Engine Rankings

How to Optimize Core Web Vitals for Search Engine Rankings

In short, optimizing Core Web Vitals will get you more than higher search engine rankings!
8 min read
Jul
11
Lean & Mean: Growth Hacking And Marketing Automation

Lean & Mean: Growth Hacking And Marketing Automation

Marketing automation allows you to build communication at scale and is a vital trait for any startup planning to succeed.
4 min read