Are you struggling to convince investors to back your startup? You’re not alone, but the reason for your difficulties may be simpler than you think. Granted, fundraising has been getting harder over the past few years. Still, some startups excel whilst others become stuck. Those becoming stuck often lack
You can't start making those investments until you've validated your idea. So do the work and cycle through as many ideas as possible where your only investment is time.
If you’re in the world of business, you probably know the importance of continually expanding to be successful. And while there are many different ways to do this, one of the most effective is through content marketing. But what if you're not sure how to get started? Or if
Making a pitch can be nerve-wracking. But if you have a solid structure, you can present your business in a way that will intrigue and interest investors.
Influencer marketing can be a great way to reach a larger audience and achieve your business goals. By following these tips, you'll be on your way to running a successful influencer marketing campaign.
This blog is one of my sources of more-or-less passive extra income. Here's my take on side hustle business and what's actually my combination of additional revenue streams.
Out in the big wide world, there are many SaaS growth hacks for you to discover. In fact, there is a massive variety of tactics that can be implemented. Though, this can often be far more confusing, and you may even overthink all of the steps. There can often be
Read on as we define growth hacking, give a brief history of the practice before diving into a comparison between growth hacking and more traditional marketing methods.
There are essentially 3 metrics you need to care about in the early days: CAC, ROI, LTV.
It's rare that anyone will be as passionate about your startup as you are. Sure, you can sell people on your grand vision, but it's going to be challenging to secure buy-in unless you can back that up with cold, hard financials.
As reported by CB Insights, global funding for startups dropped by almost 25% between Q1 and Q2. Similarly, US startup funding dropped to $52.9 billion in Q2, making it the lowest quarter since 2020. But what does all this mean for early-stage startups during H2 2022? Fewer deals, fewer
Before discussing the Chief Growth Officer and how it’s the new Chief Marketing Officer, having a firm grasp on the latter executive position is integral. Understanding the full scope of the CMO position is the only way to prove how the CGO contributes to its antiquation in the workplace.